e-Government is too conceptual!
Concrete reference points are needed first to build trust.

The citizen shops (Lojas do Cidadao) are a new general interest concept. The aim is to concentrate the main public services in the same location, in what resembles more a supermarket than an administrative office.
 

One of the main shops in Lisbon is over 10,000 m2 on two floors connected by escalators and conveyor belts. A stylish building with 90 counters spread out and organized by type of activity, more reminiscent of luxury department stores in Paris, than a super post office.