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Which EMV will you deploy?

Credit, debit, prepaid, and contactless cards, as well as mobile payments – all of these are now being secured with EMV.
Your payment strategies can be brought to life on any channel. Our wide network of manufacturing and personalization facilities can help.

Contact Cards CONTACT CARDS
 

Contact EMV cards are often the first channel on which your EMV program will be built, and they are necessary to meet the requirements of the Fraud Liability Shift.
With decades of expertise in deploying EMV card solutions, we can walk you through the considerations that card issuers face in managing an EMV program.

Contactless EMV CONTACTLESS EMV
 

Contactless cards allow customers to tap their card against a payment terminal, even if the card is still inside a wallet, for the fastest and most convenient transactions to date.

The latest generation of contactless cards harnesses the security of EMV, offering an ultra-fast way to pay that is safer than ever before.

EMV FOR MOBILE PAYMENTS EMV FOR MOBILE PAYMENTS

For mobile payments that require the highest security combined with the convenience of a quick tap and pay, Mobile EMV allows you to load a customer's account credentials directly onto a mobile phone.​​

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All about EMV

Learn the basics, understand important requirements of the Fraud Liability Shift, and explore options that card issuers must consider.

Download our infographic: Gemalto explains chip-based payments

  • WHAT IS EMV? 
    WHAT IS EMV?
     
    EMV commonly refers to the fraud-reducing technology that is built into payment cards with a smart chip. Visa, MasterCard, American Express, and Discover have announced plans to establish EMV as the standard card technology in the U.S. by October 1, 2015.
  • THE FRAUD LIABILITY SHIFT 
    THE FRAUD LIABILITY SHIFT
    After October 1, 2015 card issuers could be held liable for fraud-related chargeback costs on cards that are not equipped with an EMV chip.
  • EMV SECURITY 
    EMV SECURITY
     
    The smart chip embedded in each EMV card adds layers of security that go far beyond what magnetic-stripe cards can offer. Each EMV transaction is protected with advanced cryptography and a numeric code that changes for each transaction.
  • REDUCED FRAUD 
    REDUCED FRAUD
     
    EMV has become the global standard for securing payment cards because, over and over, it has been shown to reduce counterfeit card fraud as it has been deployed in over 80 countries. See how fraud in the U.K. and Canada was affected by EMV.
  • BENEFITS TO ISSUERS 
    BENEFITS TO ISSUERS
    EMV brings many benefits to card issuers, including financial incentives and fraud liability advantages from the major card brands, new opportunities for card activation and features to help your card reach top-of-wallet.
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Why Gemalto?

For financial institutions looking for more than a card provider, we become a trusted partner, helping to navigate the twists and turns of EMV migration projects.


  • Learn about EMV


  • Contactless EMV Payments



 Webinar

On-Demand Webinar

The Payments Landscape Beyond the Migration​ 

With October 1 now in our rearview mirror, the migration to chip-based payments in the U.S. is fully upon us. The market shift ​is happening; so it begs the question – What’s next? Our new webinar covers w​​​​hat U.S. banks and merchants need to know about EMV and beyond.

Download the presentation
Watch the webinar​​​​​​​​​​​​​​

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 Documents

  • Gemalto explains chip-based EMV Payment Cards

    How EMV enables more secure and convenient payments in the United States.

    Gemalto explains chip-based EMV Payment Cards
  • The Migration to EMV Chip Technology

    EMV Implementation in the U.S.

    The Migration to EMV Chip Technology
  • EMV and NFC, Evolution and Deployment Considerations for the Payments Industry

    Written by Dr. Toni Merschen, Principal at Toni Merschen Consulting

    EMV and NFC, Evolution and Deployment Considerations for the Payments Industry
  • Four myths and truths about EMV payments

    We have analyzed four of the most common myths associated with the migration to EMV chip cards and look at the reality about this payment method now being rolled out in the U.S.

    Download the whitepaper
  • Inside Gemalto’s quality system

    How can Gemalto today offer the highest levels of quality to enable mass adoption of new banking products and serve its customers at best?

    Inside Gemalto’s quality system
  • Is now the time for contactless?

    What is the best time to deploy contactless EMV cards?

    Download the infographic
  • EMV Deployment Guide

    This workbook is designed for financial institutions and card issuers making the move to EMV. We’ll walk you through the journey to EMV with step-by-step guidance on timelines, project deliverables, and key considerations to discuss when forming your EMV strategy.

    EMV Deployment Guide
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