• Home
• About Gemalto
  • Our Company
  • Corporate Governance
  • Sustainability
  • Investors
  • Partners
  • Office Locations
• Products & Solutions
  • Telecommunications
  • Financial Services & Retail
  • Enterprise
  • Government
  • Transport
  • Training
  • Buy On-Line
• Contact Us
  • Office Locations
  • Jobs/Careers
  • Tech Support
  • Sales/Other
• Media Center
  • Media Contacts
  • Feature articles

Focus

Fraud and EMV

EMV has been tremendously successful in preventing fraud. Wherever EMV has been implemented comprehensively, including the objective PIN verification by the chip, significant fraud reduction ratios have been achieved and sustained.

The regularly published fraud statistics from many national banking and regulatory authorities such as the Banque de France, the UK Payments Administration, and Interac in Canada, to name a few, clearly prove the point. EMV reduces counterfeit and lost & stolen fraud in the world of physical points of sale (POS) and automated teller machines (ATM) as well as in card-not present (CNP) scenarios where EMV provides strong, dynamic cardholder authentication.

In fact, EMV is the only available technology to prevent card payment fraud from happening in an efficient, systematic and globally interoperable way. Equally important, no other technology that is advertised as an alternative to EMV has the global deployment and support base and the maturity of EMV. In other words, EMV represents a mature ecosystem with established roles and benefits for all stakeholders:

• The underlying standards have been stable for more than a decade. Any necessary evolutionary changes have been carefully managed in a way that each new release or version is always backwards compatible with prior releases. This ensures that the significant investments in software, hardware, communication networks and backend systems are protected.
   
• The standards are complemented by an efficient certification regime executed by EMVCo and the payment systems making sure the cards and devices interoperate worldwide.
   
• There are a tremendous number of industry suppliers from around the world providing a vast portfolio of certified components. This ensures global competition on price and product quality and innovation.
   
• Thousands of banks, processors, and domestic and international payment systems in almost every country on the globe have integrated EMV into the fabric of their daily operations; a total of more than 1.2 billion EMV cards and more than 18.7 million EMV compliant POS terminals have been deployed so far.

See also....

Almost all EMV bank cards today are "contact" smart cards.
 

Instead of swiping, end users insert the EMV bank card into payment terminals
 

Download Brochure

Gemalto Clarista payment cards
Proven and efficient payment cards for your EMV deployments.