We offer NFC solutions to mobile network operators (MNOs), banks, transport operators and retailers who intend to deploy mobile NFC services.

Benefits for end-users

NFC brings a new dimension to mobile commerce by revolutionizing the consumer shopping experience. For example, it allows them to make mobile payments simply by waving their phone at a payment terminal.

All existing plastic card and coupon details are stored in a virtual NFC wallet on the end-user's mobile. They can then pay, collect loyalty points and redeem coupons by simply waving their phones near point-of-sales terminals.

 

Benefits for financial institutions

Financial institutions intend to use NFC payment to replace cash, which in 2010 still represented a huge number of payment transactions made globall.

In addition, they view NFC as a new way to:
• Enhance their relationship with their customers
• Drive the use of mobile services such as mobile banking and money transfers

 

 

There are many exciting applications for mobile NFC that will make consumers' lives easier.

For example, end-users could download a mobile ticketing application to their phone, allowing them to buy transport tickets on the move.

Once purchased, the ticket is downloaded directly to the secure element of the phone. It can then be used by waving the phone over the reader on the bus or train.

Searching for ticket vending machines and queuing at rush hour will be a thing of the past.

 

 

Gemalto is the world’s trusted service manager and our reputation is built on the security and quality of our services.

We provide solutions and services to MNOs, banks, transport operators and retailers for the secure installation and management of NFC applications on mobile phones.

With our in-depth knowledge of the telecoms and banking sectors and an unrivalled track record through 45 NFC projects worldwide by 2011, we are ideally positioned to successfully support our customers in their NFC initiatives.

CITYZI – Commercial deployment of NFC services in France

The first commercial deployment of NFC services in Europe started in May 2010 in France. Since then, mobile network operators, banks, transport operators and retailers haven’t stopped enriching the range of available NFC services allowing consumers to pay, commute and redeem coupons simply by waving their phone on NFC terminals.
Gemalto is playing a key role in this project by providing TSM solutions and services that allow MNOs and service providers such as banks to securely download and install NFC applications onto their customers’ mobile phones.

> Watch the CITYZI Video