Random connections

In Shen’s view, a key element is to allow innovative ideas to emerge from the bottom up. “Creativity comes mainly from making seemingly random connections,” he says, “so it’s much more of a serendipitous process than a regimented one, and we need to create an environment that allows and even encourages serendipity.

This involves recruiting people with diverse backgrounds who are well read on many topics, and assembling them into even more diverse teams. “The connections seem random, but as you take them further, you discover that they’re meaningful and profound,” says Shen.Steven Jonhson's book

That’s where I think creativity happens.” US science author Steven Johnson’s new book, Where Good Ideas Come From: The Natural History of Innovation, codifies the benefits of this approach. Most great ideas, he writes, first emerge half-baked and incomplete. Liquid networks – those with enough population density to have many inputs, but open enough to allow information to flow – allow partial ideas to meet and complete one another. Ideas, he writes, need to collide.
 

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