Banks capture up to 200 new customers per week and per branchCartes & IDentification tradeshow, Villepinte - France, Nov 4, 2008 - Gemalto (Euronext NL0000400653 GTO), the world leader in digital security, today announces it has already equipped over 300 shopping malls worldwide with its Dexxis Instant Issuance solution, enabling on-the-spot delivery of one million credit cards per year in total. Some of Gemalto’s clients personalize and issue up to 200 cards per week and per branch, which translates into capturing as many new cardholders. Considering that banks usually spend around €100 on marketing efforts to acquire an active account, creating an instantaneous and strong relationship between the bank and the consumer is essential. As shoppers get their card right away, they can start using it immediately and benefit from special bargains at the store.
Gemalto (Euronext NL 0000400653 GTO) is the leader in digital security with pro forma 2007 annual revenues of over €1.6 billion, more than 85 offices in 40 countries and about 10,000 employees including 1,300 R&D engineers.
In a world where the digital revolution is increasingly transforming our lives, Gemalto’s solutions are designed to make personal digital interactions more convenient, secure and enjoyable.
Gemalto provides end-to-end digital security solutions, from the development of software applications through design and production of secure personal devices such as smart cards, SIMs, e-passports, and tokens to the deployment of managed services for its customers.
More than a billion people worldwide use the company's products and services for telecommunications, financial services, e-government, identity management, multimedia content, digital rights management, IT security, mass transit and many other applications.
As the use of Gemalto’s software and secure devices increases with the number of people interacting in the digital and wireless world, the company is poised to thrive over the coming years.
For more information please visit www.gemalto.com.
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