|
Gemplus® Improves eConsumer Loyalty by Simplifying On-line Experience
Enhanced functionality and flexibility of GemUtilities™ adds value to On-line retention, promotion, and content delivery programs
LAS VEGAS, NV - CardTech/SecurTech 2001 - May 16, 2001 - Gemplus (NASDAQ:GEMP), the world's leading provider of smart card solutions, today announced version 1.6 of GemUtilities, its successful solution for the eConsumer market. The new version of GemUtilities provides an even higher degree of convenience and privacy for online navigation. Powered by smart card technology, GemUtilities allows companies to increase customer loyalty, link brands online and offline, and target marketing to individual cardholders. It facilitates new revenue streams for online activity, while acting as a valuable membership and convenience tool for consumers.
"Offering our customers applications such as GemUtilities, reinforces Gemplus' consumer-focused business model for the Internet," said Steven Landau, Vice President of Gemplus' eConsumer division. "Issuers benefit from a superior branding and marketing solution that fits their individual needs, while offering their customers added convenience and privacy when surfing on the web."
Customization of the solution's smart card, software interface and smart card reader, delivers brand messages in the pocket, on the desktop, and in cyberspace. With GemUtilities, companies leverage their online and offline resources to drive traffic to their web site and enhance eCommerce and promotions results. GemUtilities answers the market needs primarily in three ways:
Providing an innovative, consumer-friendly means for supporting customer retention and promotion efforts, even across multiple brands, reinforcing the issuer's presence
Supporting subscription and non-subscription based, prepaid models for selling premium content on the web
Building a platform that has value to other advertisers
Enhancements to the GemUtilities solution for version 1.6 include:
Support for multiple graphic user interfaces (GUI) linked to the card
Optional browser bar interface to card
Enhancements in form fill and card I/O capabilities
Automatic web updates to software
Gemplus will be showcasing GemUtilities v1.6 at CardTech/SecurTech 2001 at the Sands Expo in Las Vegas, May 15-17 at booth #310.
--------------------------------------------------------------------------------
About Gemplus
GEMPLUS: the world's leading smart card solutions provider
Since its creation in 1988, Gemplus International S.A.(Euronext: Sicovam 5768 and NASDAQ:GEMP) has driven the global marketing and deployment of smart card-based applications for telecommunications, financial services and e-business security.
Gemplus is instrumental throughout the value chain - chip design, card management systems, software development, and consulting - delivering integrated custom-made solutions for the security, personalization and privacy management needs of clients and partners worldwide.
Gemplus technology has played a defining role in the development of wireless telephony since the introduction of SIM cards into the GSM standard in 1990. For more than a decade, Gemplus has pioneered applications that enable network operators around the world to answer the changing needs of their customers. Gemplus was first to market with a 3G card and supplies a product range compliant with new and emerging transmission standards - 2.5G, 3G.
In 2000, revenue was 1.205 billion Euros, up 57% from the previous year's 767 million Euros. Net income was 99 million Euros. Gemplus employs more than 7800 people in 37 countries worldwide.
Since December 11, 2000, Gemplus shares have been trading on Euronext Paris S.A. First Market and on Nasdaq Stock Market™ at GEMP in the form of ADSs.
Gemplus: www.gemplus.com
--------------------------------------------------------------------------------
Contacts
Gemplus Corporate, Marielle Bricman
tel: 33 4 42 36 55 96
email: marielle.bricman@gemplus.com
Gemplus PR@vantage, Theresia Qwist/Jenny Suh
33 (0) 4 42 36 55 96 / 1 415 908 0449
email: tqwist@pr-vantage.com / jsuh@pr-vantage.com
Gemplus Americas, Ron Schwenger / Robin Frank
PR Americas / E-Business Security
1 650 654 2978 / 1 650 654 2979
email: ron.schwenger@gemplus.com / robin.frank@gemplus.com
IT SHOULD BE NOTED THAT CERTAIN OF THE STATEMENTS CONTAINED IN THIS RELEASE MAY CONSTITUTE FORWARD-LOOKING STATEMENTS WITHIN THE MEANING OF SECTION 27A OF THE SECURITIES ACT OF 1933 AND SECTION 21E OF THE SECURITIES EXCHANGE ACT OF 1934. THESE STATEMENTS RELATE TO FUTURE EVENTS OR OUR FUTURE FINANCIAL PERFORMANCE AND INVOLVE KNOWN AND UNKNOWN RISKS, UNCERTAINTIES AND OTHER FACTORS INCLUDING WITHOUT LIMITATION CUSTOMER DEMAND FOR OUR PRODUCTS, SUPPLY OF KEY COMPONENTS, DEVELOPMENTS IN THE MARKET AND ADVANCES IN TECHNOLOGY THAT MAY CAUSE OUR OR OUR INDUSTRY'S ACTUAL RESULTS, LEVELS OF ACTIVITY, OR PERFORMANCE TO MATERIALLY DIFFER FROM THOSE EXPRESSED OR IMPLIED BY SUCH FORWARD-LOOKING STATEMENTS. FOR A MORE DETAILED DESCRIPTION OF THESE FACTORS, PLEASE SEE GEMPLUS' MOST RECENT FILINGS WITH THE SECURITIES AND EXCHANGE COMMISSION. THESE STATEMENTS REFLECT MANAGEMENT'S CURRENT EXPECTATIONS REGARDING FUTURE EVENTS AND OPERATING PERFORMANCE AND SPEAK ONLY AS OF THE DATE OF THIS RELEASE. WE ARE UNDER NO DUTY TO UPDATE OR REVISE ANY OF THE FORWARD-LOOKING STATEMENTS AFTER THIS DATE OR TO CONFORM SUCH STATEMENTS TO ACTUAL RESULTS OR TO REFLECT THE OCCURRENCE OF ANTICIPATED RESULTS.
©2001 Gemplus S.A. All rights reserved. Gemplus is a registered trademark and service mark of Gemplus S.A. The Gemplus logo and GemplusUtilities are trademarks and service marks of Gemplus S.A. Providian is a registered service mark of Providian Financial Corporation. VISA is a registered trademark and service mark of Visa International Service Association. All other trademarks and service marks are the property of their respective owners.
©2001 Gemplus All rights reserved. Gemplus,
the Gemplus logo and GemSense are trademarks and service marks of Gemplus
S.A. and are registered in certain countries. All other trademarks and
service marks, whether registered or not in specific countries, are the
property of their respective owners.
|
|
