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Getting Smarter: Objective Partners with Gemplus to Provide Solutions
for Small and Medium Businesses
Objective, a leading UK Microsoft technology house,
and Gemplus (NASDAQ: GEMP), the world's leading provider of smart card
enabled solutions, are delighted to announce their new partnership. Objective
will become Gemplus' first UK Premier Partner for the Small to Medium
Business market, reselling Gemplus' range of security products, GemSAFE.
"As the British Chamber of Commerce is the premier representative
of Small and Medium Sized business in the UK, this conference is the perfect
place to underline our commitment to this market place. We are looking
forward to working with Objective to address security issues specific
to the SME market." said David Chaudry, business manager Gemplus
UK.
This is the latest in a long series of firsts for Objective, who just
last year, were the first Microsoft Certified Gold Partner in e-commerce
in the UK and one of only 15 UK technology houses chosen as Office XP
Solutions Developers for the Office XP product launch.
Objective's Managing Director, Cathryn Fox is passionate about creating
commercial edge through tailored, leading edge IT Solutions. "We
believe in the power of the smaller business to overtake! IT is a key
part of Business Strategy. Our aim is to help businesses realise what
they can achieve by using technology and then prioritise what needs to
be done into a series of affordable steps to achieve an excellent return
on investment and market edge. Both Microsoft and Gemplus offer some fantastic
toolsets which we can mould to help businesses achieve just this."
Demonstrating the latest Gemplus Smart Card technology along with how
the latest Microsoft Smart Tag technology has helped a small London company
gain efficiencies at the British Chambers of Commerce Exhibition, Objective,
a member of both Essex and London Chambers of Commerce, is surely a "smart"
partner to choose.
About Objective
Established in 1988, Objective is a first class technology house specialising
in the design and development of leading edge IT solutions based on Microsoft
technologies. With a strong track record in developing award winning databases
and web sites and a passion for helping small and medium sized businesses
succeed through best use of technology, Objective offers a portfolio of
expertise in strategy, bespoke development, messaging, security and web
systems.
Objective: Turning Vision into Success
About Gemplus
Gemplus helps its clients offer an exceptional range of portable, personalized
solutions that bring security and convenience to people's lives. These
include mobile Internet access, inter-operable banking facilities, e-commerce
and a wealth of other applications.
Gemplus is the only completely dedicated, truly global player in the Smart
Card industry, with the largest R&D team, unrivalled experience, and
an outstanding track record of technological innovation.
In 2001, Gemplus was the world number one in smart card shipments according
to Gartner-Dataquest, IDC, Frost and Sullivan, Datamonitor and The Nilson
Report.
Gemplus trades its shares on Euronext Paris S.A. First Market and on the
NASDAQ Stock Market as GEMP in the form of ADSs. Its revenue in 2001 was
1.0 billion Euros.
Gemplus: Beyond Smart www.gemplus.com
Contacts:
Cathryn Fox
Objective Managing Director
01268 541982 / 0207 2777 242
Email cath.Fox@objectiveit.com
Samantha Kay
Edelman Public Relations Worldwide
Tel: +44-20-7344-1235
Email: Samantha.kay@edelman.com
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