Gemplus Completes the Integration of SLP InfoWare

Predictive Customer Relationship Management Solutions Becomes An Integral Part of Gemplus' Strategy

Luxembourg, 1 July 2002 - Gemplus International S.A (Euronext: Sicovam 5768 and NASDAQ: GEMP), the world's leading provider of smart card-enabled solutions today announces the integration of SLP InfoWare, a leading provider of predictive customer relationship management (P-CRM) solutions for the telecommunications industry. SLP InfoWare has been a Gemplus company since October 2000 and the completion of the integration adds further value to both company's customer bases.

The integration will leverage Gemplus' strategy to be the leading provider of applications and services enabled by smart cards in the telecom market. The combined human resources and technological synergies will enable Gemplus to pursue its aim of helping operators increase their ARPU (Average Revenue Per User) through churn cost reduction, and more effective customer management.

The Gemplus P-CRM Solution, Powered by SLP InfoWare

The software takes the information that clients gather about their customers and transforms it into predictive knowledge, which can be leveraged through optimised and personalised customer interaction across many channels. Companies all over the world use this intelligent infrastructure to model both their customers' risks, such as churn or bad debt, and their opportunities, such as up-selling or cross-selling, to influence them with optimised, profitable actions. The Gemplus P-CRM software platform automates and industrializes the P-CRM business process enterprise wide, from data refresh and analysis to predictive modelling, campaign design and optimisation, campaign launch and reporting.

Built around the Customer Knowledge Hub™, it ensures a true capitalisation on customer knowledge, such as predictive behaviour and campaign response models, marketing business rules, etc., and an open deployment across multiple customer touch points.

About Gemplus

GEMPLUS: the world's leading provider of smart card solutions.

Gemplus helps its clients offer an exceptional range of portable, personalized solutions that bring security and convenience to people's lives. These include mobile Internet access, inter-operable banking facilities, e-commerce and a wealth of other applications.

Gemplus is the only completely dedicated, truly global player in the Smart Card industry, with the largest R&D team, unrivalled experience, and an outstanding track record of technological innovation.

In 2001, Gemplus was the world number one in smart card shipments according to Gartner-Dataquest. Based on Eurosmart estimates, Gemplus shipped 34% of the worldwide market.

Gemplus trades its shares on Euronext Paris S.A. First Market and on the Nasdaq Stock Market™ as GEMP in the form of ADSs. Its revenue in 2001 was 1.0 billion Euros.

Gemplus: Beyond Smart

Contacts

Jane Strachey
Gemplus Press Relations Manager
Telecom Business Unit
Tel: +33-4-42-36-46-61
jane.strachey@gemplus.com

©2002 Gemplus All rights reserved. Gemplus and the Gemplus logo are trademarks and service marks of Gemplus S.A. and are registered in certain countries. All other trademarks and service marks, whether registered or not in specific countries, are the property of their respective owners. Sun, Java and Java Card are trademarks or registered trademarks of Sun Microsystems, Inc. in the United States and other countries.