Mobile operators have a unique opportunity to benefit from extra revenue-streams thanks to the new types of messaging campaigns developed by Lassoo®.
This is because Smart Message campaigns are complementary to SMS campaigns. Thanks to its "1-click-per-screen" feature and decision-tree capacity, it enables longer and smarter messaging conversations – such as customer surveys, coupons, qualification, etc.
MONETIZING OPERATOR NETWORKS
With the Lassoo® solution, operators can monetize their networks with little effort and no risk.
Gemalto consolidates and matches demand from brands and offers from operators.
At the same time, operators can continue to receive revenue from the traditional SMS model.
Gemalto takes care of the whole process:
- Technical set-up implemented by Gemalto
- Ad sales driven by Gemalto through Lassoo®
The possibility to multiply revenues without new investment! That´s Lassoo®!
WHY IS GEMALTO THE RIGHT PARTNER?
Gemalto – a trusted partner with a secure CRM platform
A worldwide local presence to deploy your project
Easy to use one-stop-shop solution for fast and efficient deployment
And established ad sales network for more traffic and more revenues
WHY ARE WE SO CONFIDENT?
- We offer better CTR leading to better ROI for advertisers
- We have multiple engagement models which no SMS broker can deliver.
- We are complementary to other SMS brokers, with new types of campaigns. Gemalto simply gives operators an extra option that offers a further source of revenue with no risks or costs involved.
A SOLID COMMITMENT TO END-USER PRIVACY
Because brands wish to optimize costs and ROI, we have based our solution on a permission-driven policy.