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Optical disc providesA software application (or URL connection to it), which installs onto PC or mobile phone Operator’s newest service(s) Handed individually to each SIM card holder the service will benefit from massive promotional address and usage, guarantying Operator higher revenues |
The concept of Smart video card offers an excellent opportunity of exploring new models of Prepaid SIM cards promotion. Operator could sell it as an exclusive content – a popular song or a new video game offering behind a few minutes of mobile traffic free of charge! An attractive content will tease the end-users and boost the sale of prepaid SIM cards, providing Operators with high operating margins from selling the content. The card will be recharged then as an ordinary prepaid SIM.
With more than 3 Billons units sold every year in the world SIM card has become an excellent communication tool itself. Provided as Smart Video Card it could vehicle interactive information to a huge number of people in every country. Advertising companies and external service providers will be certainly interested in such a powerful distribution channel, while Mobile Operator will take a benefit of offsetting the cost of SIM card, by offering the video space to these partners.
Sept 11, 2008| Innovation: Gemalto Combines SIM Card and DVD to Facilitate Mobile Internet Use for WIND Subscribers in Italy
