| An accurate vision of handsets in the field,
coupled with subscriber identification, ensures service compatibility
and maximizes service use. The SIM card
complete with a detection applet can identity on your behalf which
handset your subscriber is using, helping you to better tailor your
service offer. Each time a new subscriber
or handset is in use, a trigger is sent to the server which updates the
subscriber profi le. The backend system takes appropriate actions to
revise business opportunities and subscriber segmentation. You can also
track the new IMEI to protect your subscriber in case of a lost (or
stolen) phone. The subscriber’s privacy
is preserved as they can authorize or deny the update to be performed.
However, it is the customer’s best interest, as well as yours, to make
sure your records track the exact handset model used.
For remote device management, customer care and
proposals of new services, an up-to-date subscriber database, including
the correct handset model, will help you deliver services to the right
targets. Your customers will receive applications and services that suit
their handset model.
This translates into greater customer
satisfaction and lower costs of customer care with your call centers. It
also helps you to better segment your services offerings with an
accurate picture of handset capabilities in the field. |