Tokenization for all devices, channels and payment use-cases
One card, multiple payments
Let's start with a tokenization definition.
Tokenization is the process of digitizing a single physical payment card into several independent digital payment means through the use of tokens.
And understand its flexibility.
Tokenization is extremely valuable in a context where we are using an ever-increasing number of wallets supporting multiple channels and payment use cases.
The same payment card can have as many tokens as the end user has enabled devices - such as smartphones and wearables, and wallets such as OEM-Pays.
Besides as the tokenization is omni-channel, it can be used for in-store, in-app, or online payments. It all depends on the individual usage scenario.
Tokens simplify life-cycle management because they can be suspended or deleted for a particular usage or device without impacting any other tokens in use – they are completely autonomous.
Slashing fraud with payment tokens
Tokenization converts sensitive cardholder information into a unique token or digital identifier that can be securely deployed into different devices or stored in the cloud.
The token does not expose any actual account details.
Card credentials are secured and stored inside a vault, outside the device, and away from risk.
For every transaction, the token must be coupled with a cryptogram
, otherwise it is useless. This adds another layer of security and is also required for any payment types, including proximity and e-commerce.
Let's go a little deeper.
How tokenization works
The Tokenization Platform
converts the primary account number or PAN
into tokens deployed inside different devices. When the end user taps their device on a reader to pay, the token provides the payment credentials to the network.
The Tokenization Platform then verifies the validity of the transaction, checking it’s the right token from the right device for the right payment use case. Then it uses the token vault to convert the token back into the PAN and recalculates the related cryptogram before requesting financial authorization from the issuer.
It’s as simple as that!
What is tokenization?
A must-have for payment today
In a world of digital payment, tokenization is more than mainstream: It's a must-have.
Every player in the digital payment flow has a need for token technology: from payment card issuing banks to payment processors, from domestic schemes to retailers, and from private-label issuers to manufacturers of wearables.
Tokenization requires less computational power than encryption. This allows tokenized information to processed fast and with less computer resources. It's a key aspect as volume of payment transactions can be high and response time need to be very fast.
An agnostic approach to tokenization
Deploy your digital payment solution securely and easily with Gemalto and digitize your complete card portfolio with us. Our technology integrates seamlessly with all
international payment brands such as
MasterCard, along with
domestic schemes and white label EMV.
Our solution handles both card digitization and tokenization.
Gemalto's Trusted Service Hub (TSH) allows you to select the tokenization platform of your choice:
- If you're an issuer or a wallet provider planning to digitalize open-loop cards, then use our existing connections to international and domestic scheme TSPs, like VTS for Visa and MDES for MasterCard, or for domestic or co-branded cards. If you're focusing on close loop, then you can rely on Gemalto's own TSP.
- If you represent a scheme that has yet to define your tokenization platform, then make Gemalto's TSP your own.
Payment cards can be digitized securely and seamlessly into your own wallet, the major OEM Pays or other partner wallets, as well as connected devices, using Gemalto's own TSH.
- We are a trusted partner with strong references and close relationships with all the major OEMs
- We can smooth your deployment, providing one single connection to issuers and/or wallets all over the world
- We are compliant with all the major payment systems, including Visa and MasterCard, as well as with
domestic payment schemes and white label EMV
global reach and support.
It's your turn
Get in touch with us if you are interested in learning more about card digitization
and how we can help you get started with mobile or contactless payment
. Just leave a reply in the contact form at the bottom of our page, and we will contact you.