• Gemalto is now part of the Thales Group, find out more.


Partner type:VAR

Country:United Arab Emirates

Market segment:Financial Services, Retail

Web site:http://www.marshal.ae


We are a value-added reseller of Technology oriented products in the Middle East region. MARSHAL EQUIPMENT & TRADING COMPANY, the Flagship Company of the group, was established in January 1980 in Dubai. MARSHAL EQUIPMENT is mainly a distribution company, which deals in technology related equipment in the Banking Industry and Computer Software. Some of the products we deal in are as listed below: Smart Cards / Magnetic Stripe Cards / Plastic Cards from Gemalto. We cover the entire Middle East market from Dubai with a combination of direct selling, strategic alliances and appointed dealers. We are the Value Added Reseller (VAR) for Gemalto in this region and have provided various Smart Cards based systems to most of the leading organizations in the Oil and Banking sectors, here in the Middle East. MARSHAL developed a smart card based introducing the concept of Payback facility to the loyal customers. The system consists of POS Terminal application, which awards bonus points to customers (based on the worth of their purchases and on the scheme rules). Customers can redeem their accrued points for a subsequent purchase at the loyalty provider's outlet. The loyalty provider can maintain all the customer details, and can choose various scheme rules.

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